Tokyo Industry Exhibition 2009 Secretariat Office

5F. Yusen-Nihonbashihamacho Bldg., 3-16-7 Nihonbashihamacho, Chuo-Ku, Tokyo 103-0007, Japan
TEL : 03-5623-3945
FAX : +81-3-5623-3943
E-mail : info@sangyo-koryuten.jp

Advantages for Exhibition

The Tokyo Industry Exhibition is one of the largest business trade shows in Japan, providing support to small and medium-scale businesses that are earnestly considering carrying out business talks.
The Tokyo Industry Exhibition, where a wide range of companies display their technologies and products, provides exhibitors with a forum not only for business talks with visitors, but also for frequent negotiations and information exchanges with other exhibitors.

1 Outstanding visitor quality and quantity

Effective promotional activities

A wide variety of promotional activities such as Internet search sponsorship, ad placement in various media and distribution of news releases will be carried out. Moreover, our aggressive activities to lure news coverage before and during the fair will ensure the participation of a large number of business-minded visitors who understand the show and its exhibits.

Extensive direct mailing of invitations

Large numbers of effective direct mail invitations will be sent out by the organizers. The mail will be sent not only to trading houses and distributors which are the exhibitors primary clients, but also to manufacturers, private investors, financial companies and all types of business fields to encourage their participation in the fair.
direct mail
direct mail
direct mail
2 Increase of opportunities for business matching

Simultaneous events

The Tokyo Design Market aims to match SMEs with advanced technologies and designers with high planning capabilities. The event held in 2008 was highly successful, drawing a total of 28 exhibiting organizations. The 8 Prefectures and Cities Joint Business Matching Event draws participation from renowned corporations from all over Japan with concrete projects to place orders for, who come in search of business negotiation partners. In 2008, a total of 110 companies participated as exhibitors, and 1,383 business talks were held during the two-day event.

Special programs

The Executive Committee carries out special programs each year.
Attractive programs were implemented in 2008, drawing numerous exhibitors. The National Global Warming Prevention Technology Zone, for example, gathered 50 corporations from all over Japan that have outstanding technologies to prevent global warming; the Tokyo Metro Technology Zone aimed to match research institutions and SMEs; and the Foreign Companies / External Trade Support Zone promoted overseas corporations’ business dealings in Japan.
The special programs for 2009 are planned to be held under the themes of new energy and robots.
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Other simultaneous exhibitions

The Tokyo Industry Exhibition 2009 will be held for three days, along with the Aerospace Industry Exhibition Tokyo 2009 and the SME Expo 2009 in Tokyo. On November 4 and 5, the Tokyo Business Summit will be held in the West Exhibition Hall. As seen, during the three days from November 4 to 6, SMEs from all over Japan will gather in Tokyo Big Sight. A greater number of visitors than usual are expected this year, with more active exchanges anticipated to take place between exhibitors.
3 Supporting exhibitors to make business talks

Skill enhancement seminar

Alongside a briefing session for exhibitors we will hold a skill enhancement seminar to ensure exhibitors get the most out of the show. Lectures will be provided from a practical perspective, from prior preparations to follow-ups after the event, including tips on how to utilize the Industry Exhibition effectively and the way to move business talks forward. Moreover, we will hold a Skills-Up Advanced Course targeting exhibitor companies seeking to acquire even more advanced skills.

Seminar themes (planned)  ¥ How to invite important clients ¥ Preparing sales and business negotiation tools ¥ How to move business talks forward ¥ Follow-up activities after business talks have ended

Facilitating Business matching talks and finding partner companies

All exhibiting companies will be asked to give a one-minute presentation, and aired inside the venue in the form of a video. These are just some of the opportunities we provide for exhibitors to get the word out to buyers who come to the Exhibition. image

Continuous transmission of information on the Fair website

The official website of the Tokyo Industry Exhibition 2009 will continue to publish exhibitor information, even after the end of the event. The information may be used as a business matching tool following the Exhibition. (Planned to close in March 2010)

Previous Results

Increasing number of visitors

The Tokyo Industy Exhibition continues to expand its scale each year. For 2009, we will aim not only to broaden the scale but also to dramatically increase the number of business talks.

Increasing number of visitors

Visitor satisfaction

The fair draws buyers with various objectives such as concluding business talks successfully or obtaining information on new products and opening up new sales routes.

Visitor satisfaction

Classification of visitors by title/post

The fair draws a large number of executive managers, board directors and managers who have decision-making powers in business talks.

Classification of visitors by title/post

Exhibitors’ comments

  • We obtained dramatic results, thanks to the organizers’ keen advice.
  • I think that it’ s a wonderful exhibition with clear-cut objectives.
  • I think it offered small businesses like us with a useful platform and great opportunities.
  • I was able to exchange views with many different people, and gained positive results.
  • I learned a lot. Companies that are exhibiting for the first time should be more “aggressive” rather than “passively waiting for opportunities.” If they participate in the event with lots of enthusiasm and vigor like a festival, they would gain a lot, I think.
  • Because of the characteristics of our products, deals are not normally made on the spot, but negotiations for possible future business have increased.
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